Web Analytics Won’t Tell You Enough About Your Customers

Recently I found out what web site analytics couldn’t expose about a customer when they contacted me. I had to ask myself, “What makes Northway different?” Are we really that good at what we do, or is it just that everyone else sucks?

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Top 3 Initiatives for CIO’s in 2012

This past January, I attended the HP Global Partner Conference. I listened to an informative session by Gartner. According to their surveys, the top three things on the mind of CIO’s this year are…

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